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YouTube raises bar for new creators to earn money

First covered 13 hrs ago · latest take 2 hrs ago. Compare how each outlet is covering it — and rate the sources you trust.

YouTube raises bar for new creators to earn money
YouTube raises bar for new creators to earn money
According to YouTube official blog, the change is going into effect starting February 1.
YouTube is making it harder for creators to start earning money
YouTube CEO Neal Mohan and celebrity YouTuber MrBeast. Noam Galai/Getty Images for YouTube YouTube is changing the requirements for creators to be accepted into its primary monetization program. YouTube's Partner Program, which pays creators a cut of ad revenue, has propelled careers. Starting in February, it's going
Engadget
Engadget11 hrs ago
YouTube is making it harder for creators to start getting a cut of ad revenue
New YouTube partners will now need twice the number of watch hours or Shorts views in order to qualify for a cut of ad revenue.
TechCrunch
TechCrunch12 hrs ago
YouTube now requires creators to have twice as many watch hours to start earning money
Creators who want to start earning on the platform will need at least 8,000 qualified watch hours over the past year or 20 million qualified Shorts views in the last 90 days.
The Verge
The Verge13 hrs ago
YouTube is making it harder to earn money on YouTube
Starting February 1st, 2027, creators who want to monetize their channel through YouTube's Partner Program (YPP) will need at least 1,000 subscribers and either 8,000 qualified watch hours over the past year, or 20 million qualified Shorts views in the last 90 days. That's a sizeable jump from YouTube's current require
Mashable
Mashable🏁 first to report13 hrs ago
YouTube just raised the bar for creators to earn ad revenue
New creators will face higher thresholds for ad revenue as YouTube changes how current partners earn money from Shorts.