Why is Ukraine targeting Wildberries, Russia's e-commerce giant?

Ukraine has struck dozens of Wildberries logistics sites across Russia since mid-July, stating that the e‑commerce giant is being used to help supply Moscow’s military. Wildberries is a critical piece of Russia’s wartime economy, giving Kyiv a new pressure point on Moscow.

A warehouse east of Moscow belonging to Russia's largest online retailer, Wildberries, was set ablaze after being struck by Ukrainian drones overnight.

Ukrainian drones struck a logistics center belonging to the marketplace Wildberries in the Vladimir region early on August 3, the company said.

Ukraine reportedly strikes Wildberries warehouse in Russia's Vladimir Oblast  The Kyiv Independent

Ukraine launched at least 635 drones at targets, including a Wildberries warehouse, according to Russian officials

Prices for goods on major Russian online marketplaces, primarily Wildberries and Ozon, have surged by 10% to 30% in recent days following a series of Ukrainian drone strikes targeting logistics infrastructure. The price hikes are driven by the sudden cancellation of platform-funded discounts as companies attempt to cov