📰 2 sources covering this story

McDonald's is losing ground to rivals like Burger King with a key customer group

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Business Insider1 hrs ago

Low-income diners are spending less at McDonald's, Numerator found. Mario Tama/Getty Images McDonald's is losing sales among low-income diners, new data shows. Numerator found that sales among low-income customers slipped 2.4% duing the chain's latest quarter. McDonald's has said that the execution of its latest value

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Fortune🏁 first to report1 days ago

Burger King is closing the gap in the burger wars with a simple formula: Better food and a star executive who takes customers’ calls himself

Burger King surpassed Wendy’s as America’s second-largest burger retailer last quarter after a bump in U.S. same-store sales.

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