India wanted red flags on chip packets and soda. Big Food fought back.

A can of Fanta sold in London has 63 calories. Buy the same brand in India, and it contains three times as much sugar. It also includes artificial dye, whose presence in food products in Europe requires a prominent health warning.

The Food Safety and Standards Authority of India buckled after a tense March meeting with industry executives, who argued that such warning labels were confusing and ineffective

Roughly 20 nations have adopted interpretive labels, which may include highlighting high sugar levels in red and low fat content in green, on packaged foods.

India wanted red flags on chip packets and soda. Big Food fought back.  Reuters