How an OpenAI influencer trip backfired

The brand trip is a right of passage for influencers. It's a mark of legitimacy that a sponsor wants to invite them on an all-expenses-paid vacation, often with luxurious freebies and activities. Trips can also spur hard feelings from uninvited influencers, trigger criticism from the public, and project a certain frivo

OpenAI invited creators to a Hudson Valley retreat, sparking criticism over AI’s environmental impact and influencer marketing.

OpenAI’s first-ever influencer brand trip is sparking online backlash as tensions over the use of AI continue.