‘Heated Rivalry’ star Hudson Williams’ late-night Canadian Tire run has fans in a frenzy

A $2 reusable shopping bag from Canadian Tire has become an unlikely collector’s item, after a candid photo of Heated Rivalry star Hudson Williams carrying one sent fans across Canada scrambling to stores.

After the actor Hudson Williams was photographed carrying a plaid reusable shopping bag, priced under $2, the tote has become a viral fashion accessory.

Filming has begun for the highly anticipated second season of the hit TV series Heated Rivalry, with the show's creator issuing a warning for fans.

Hudson Williams sent social media into a frenzy after stepping out carrying a reusable Canadian Tire bag while strolling the streets of Toronto. The bag, covered in red plaid, with black straps and a large Canadian tire logo in the centre quickly went from everyday checkout grab to viral fashion must-have.