FIFA to proceed with consultation process over stake sale plans

Under the plan, FIFA would establish FIFA Forward Enterprise to oversee commercial and event operations.

FIFA said it would move forward with its consultation process to bring private investment into the World ⁠Cup and its other tournaments in defiance of a fierce UEFA-led backlash against the proposal.

The FIFA logo and silhouettes of people are seen in this illustration taken July 30, 2026. REUTERS/Dado Ruvic/Illustration 31 Jul 2026 11:39AM July 31 : FIFA will move forward with its consultation process for a proposed sale of a stake in its tournament business - including the World Cup, the world soccer governing bo

FIFA to proceed with consultation process over stake sale plans  Reuters