Callaway Golf’s apology for ad showing woman being shoved to the ground exposes a major industry blind spot

The viral ad shows a male golfer pushing a female golfer to the ground. Since 2019, women and girls made up nearly 60% of net golfer growth.

Golf ad showing man shove woman to ground taken down after backlash  CNN

Callaway Apologizes For Video Showing Golfer Pushing Woman To The Ground  HuffPost

The company was accused alongside Good Good Golf of promoting violence against women for an ad showing a golfer charging towards a female player and pushing her to the ground.

Both Good Good and Callaway erased the advertisement late Friday following outcry over its depiction of violence against women

Scott Halleran / Getty Images Golf equipment giant Callaway has apologized for approving a controversial ad that showed a man shoving a female professional golfer to the ground. The since-deleted video, produced by Good Good Golf to promote a co-branded driver, showed co-founder Garrett Clark pushing pro golfer and cre

Here's why Callaway apologized for an add that caused a wave of public backlash.

Callaway, Good Good Golf apologize for ad showing women pushed to the ground  USA Today

Callaway said it never should have approved the ad in the first place.

In the now-deleted ad, which was accused of making light of violence against women, Garrett Clark shoves Alexis Miestowski to the ground.

The deleted Callaway Golf ad shows Good Good co-founder Garrett Clark shoving a woman to the ground, prompting statements from the PGA Tour and Callaway.