TechCrunch
US · 11 mins ago
✦ 75◉ Centre
You don’t need to be an AI startup to raise. Lucra has $20M to prove it.
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Quality 75/100
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◉ Centre ✓ Fair headline
An eSports gamification and loyalty startup called Lucra has raised $20 million from Cathie Wood's ARK Invest, demonstrating that startups can secure significant funding without leading with AI in their pitch despite the current AI-focused venture capital environment.
You don’t need to be an AI startup to raise. Lucra has $20M to prove it.
Slapping “AI” on your startup’s pitch deck is basically table stakes right now. When a founder raised $20 million from Cathie Wood’s ARK Invest for an eSports gamification loyalty startup without those two letters in the spotlight, it got us wondering how the conversation even started — especially when ARK had already been burned by a company operating in the same space. On this episode of TechCrunch’s Equity podcast, Julie […]
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