Fast Company
Fast Company
US · 1 hrs ago

Trump’s Lake America font underscores the new name’s silliness

To announce his executive order renaming Lake Ontario last week, President Donald Trump brought props that wrote out his new name for the lake using his administration’s official font. A typeface chosen to convey seriousness ended up looking like a joke. During an Oval Office signing ceremony Thursday, Trump signed an order making the Interior Department’s Board on Geographic Names rename Lake Ontario to “Lake America” amid an escalating trade war between the U.S. and Canada. His visuals for…
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