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Fast Company
Fast Company
US · 3 hrs ago
This European vacation destination has a new dress code—and breaking it could cost you
Italy’s famous “la dolce vita” is getting a dress code. The picturesque fishing village of Varenna, near Lake Como, is cracking down on tourists who wander its streets shirtless or in swimwear. Beach attire is now limited to the lakeside beach and boats, with anyone ignoring the rules facing fines. “Our residents’ quality of life cannot be sacrificed on the altar of mass tourism,” Varenna’s Mayor Mauro Manzoni told The Guardian. The fine is set between $50 ($57) and may go up to €200 ($228) as p
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