The AI ‘tokenmaxxing’ corporate fad is fading as workplaces look to cut costs

A corporate fad of “tokenmaxxing” on artificial intelligence technology is hitting its limits as workplaces throwing AI at everything are seeing the costs rise without a similar spike in productivity. What started as tech industry-fueled springtime hype over squeezing as much AI-generated work as possible out of products like OpenAI’s ChatGPT and Anthropic’s Claude has shifted to a summertime backlash. “It’s very easy to create something you don’t need with AI,” said Vincent Gusdorf, head of AI…