South China Morning Post
AsiaPac · 1 hrs ago
✦ 78◉ Centre
Scalpers list Swatch-Audemars Piguet watches hours after launch in Hong Kong
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Quality 78/100
Partisan intensity 25/100
ObjectivePartisan
◉ Centre ✓ Fair headline
Resellers are flipping a limited-edition Swatch-Audemars Piguet collaboration watch within hours of its Hong Kong launch, listing the timepieces at markups of up to seven times retail value. Long queues of shoppers had lined up for days to purchase the product.
Scalpers list Swatch-Audemars Piguet watches hours after launch in Hong Kong
Many shoppers who queued for days ahead of the launch of a new watch from two Swiss brands have listed the timepieces for sale within hours of buying them, with resale prices nearly seven times their original retail value.
A South China Morning Post reporter observed at least 70 people in raincoats and carrying umbrellas queuing in Causeway Bay on Saturday morning, with the line stretching from the Swatch store on Kai Chiu Road all the way around the block to Pak Sha Road.
Queues had been...
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