Princess Catherine makes ‘ugly green’ a winner at Wimbledon

July 13, 2026 — 3:10pmCatherine, Princess of Wales, has become the crowned canary in the coal mine of trends who signals when it’s safe to embrace a new colour. While presenting Jannik Sinner with the men’s singles trophy at Wimbledon, Catherine endorsed a move towards “ugly green” that has seeped down the runway in recent seasons.Wearing a bespoke version of New Zealand designer Emilia Wickstead’s Tidus dress, Catherine bypassed the dopamine dressing of the bright-red Roland Mouret dress she wore to the ladies’ singles final, for a subdued shade WWD kindly called “olive”, with Vogue opting for “grassy”.Catherine, Princess of Wales, in Emilia Wickstead with Princess Charlotte and Prince George at Wimbledon.Getty ImagesWhen the hue appeared on the runway at Dior, Simone Rocha and Balmain in