Deadline
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US · 1 hrs ago

Netflix To Stop Biannual Viewership Reports, Opting Instead For Yearly Data Dump Amid Scrutiny Over Audience Retention

After four years of biannual viewership reports, Netflix is pulling back a bit on the transparency front. The streamer revealed Thursday that, beginning Q1 2027, it will only release one engagement report each year. In its earnings report, the company says this is part of its shift in focus to quality over quantity. In its…
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