MuseM expands artist IP business with Enhypen immersive exhibition

Entertainment platform MuseM is expanding its artist intellectual property business by taking charge of global licensing for an immersive exhibition built around Enhypen’s music and creative universe. “House of Vampire — Dive into Enhypen Chronicle” opened Aug. 13 at Ara Art Center in Jongno-gu, central Seoul, following an earlier run in Tokyo. The exhibition combines music, visual content, spatial design and interactive elements around the vampire narrative that has played a recurring role in E