MyJoyOnline
Africa · 37 mins ago
MTN’s long game on small business, A JBA analysis
For the roadside seamstress balancing a ledger she keeps by hand, or the young entrepreneur selling handmade goods with no collateral to show a bank, the promise of growth in Ghana has long collided with a familiar obstacle: the absence of paperwork, capital and connectivity that formal institutions demand.
It is these small and medium-sized enterprises — the shopkeepers, tailors, food vendors and tech tinkerers who make up the bulk of commercial activity in the country’s economy — whose…
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