I pay my employees $1,000 a month per child for day care. It's one of my ice cream company's best investments.

Molly Moon Neitzel, founder and CEO of Molly Moon's Homemade Ice Cream. Molly Moon's Molly Moon Neitzel founded her ice cream shop in 2008 with a plan to offer strong employee benefits. Three years ago, she began offering staff childcare subsidies of up to $1,000 a month per child. The move led to higher recruitment, lower turnover, and fewer call-outs. This as-told-to essay is based on a conversation with Molly Moon Neitzel, founder and CEO of Molly Moon's Homemade Ice Cream in Seattle. The…