Business Insider
US · 2 hrs ago
✦ 72◉ Centre
I couldn't find a work bag I liked. I designed one for $350, and now I'm making $15,000 a month in sales.
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Quality 72/100
Partisan intensity 35/100
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◉ Centre ✓ Fair headline
Iluka Cindi Greentree designed a work bag with insulation and charging ports after being inspired by a TikTok video, turning it into a successful business generating five-figure monthly revenue and allowing her to leave her job.
I couldn't find a work bag I liked. I designed one for $350, and now I'm making $15,000 a month in sales.
Iluka Cindi Greentree designed a bag after seeing a TikTok.
Courtesy of Iluka Cindi Greentree
Iluka Cindi Greentree wanted a bag with features including insulation and charging ports.
She designed one after seeing a TikTok video, then realized she had a business opportunity.
This year, her company has been having five-figure months consistently and she quit her job.
This as-told-to essay is based on a conversation with Iluka Cindi Greentree, founder of Hustle and Grace. It has been edited for
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