Premium Times
Africa · 7 hrs ago
✦ 72◉ Centre
‘Hype, not sustainable systems, dominating Nigeria’s creative sector’- Itoto Emmanuel
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Quality 72/100
Partisan intensity 35/100
ObjectivePartisan
◉ Centre ✓ Fair headline
An entertainment executive named Itoto Emmanuel argues that Nigeria's creative industry is overly focused on hype and celebrity culture rather than building sustainable, long-term systems for growth.
‘Hype, not sustainable systems, dominating Nigeria’s creative sector’- Itoto Emmanuel
Executive Itoto Emmanuel believes the future of Nigeria’s entertainment industry lies beyond celebrity culture and viral moments.
The post ‘Hype, not sustainable systems, dominating Nigeria’s creative sector’- Itoto Emmanuel appeared first on Premium Times Nigeria.
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