The brand said Duff's "body-positivity and genuine love of Bath & Body Works products align naturally with Fruit Fusion." Bath & Body Works She’s coming clean. Ahead of her upcoming world tour, Hilary Duff was just introduced as Bath & Body Works’ new campaign ambassador and creative partner. Duff is teaming up with the brand on the launch of its Fruit Fusion line, a “new body care franchise built around fruit-forward fragrance and real, lasting hydration” with four juicy and trendy scents. Duff, a new creative partner with Bath & Body Works, calls the scents in the Fruit Fusion line “joyful.” Bath and Body Works “For me, it’s always about feeling good in your own skin and choosing what works for you,” Duff said in a press release announcing the partnership. “I look for products that work