09 July 2026 German online fashion retailer Zalando will open a multifunctional service centre in Bucharest by the end of 2026, establishing its first local office in Romania after serving the market remotely since its entry in 2022. The new hub will support several business functions, including information technology, human resources, and finance, as part of the company's strategy to optimise its operational footprint and support future growth, company representatives told Ziarul Financiar. "Zalando is constantly optimising its operational footprint to support long-term business development and scaling. In line with these strategic objectives, the company will open a new hub in Bucharest, scheduled to become operational at the end of 2026. This strategic step aims to support the company's