VIENNA, July 6 : French cosmetics company L'Oreal has used AI to identify molecules in its skincare products that can be repurposed for use in shampoo and can now create products four times faster than before, a senior executive told Reuters.Consumer companies, including Nescafe owner Nestle, Sensodyne toothpaste maker Haleon and chocolate maker Mondelez, are using AI in product innovation, helping them in some cases test ingredients faster, generate recipe ideas and address supply chain vulnerabilities, executives said. The push to integrate AI into product development comes as consumer goods companies face pressure to innovate faster and cut costs amid shifting consumer tastes. L'Oreal, which started using AI in its labs four years ago, has identified new molecules for beauty products by