Channel NewsAsia
Channel NewsAsia
AsiaPac · 1 days ago

Explainer-What does Infantino's proposal to sell stakes in FIFA subsidiary entail?

July 29 : FIFA plans to create a $20 billion subsidiary to run the World Cup and its other events, offering stakes of up to 20 per cent in FIFA Forward Enterprise to external investors, in a heavily criticised proposal by president Gianni Infantino that would provide member associations with a dramatic increase in funding.WHAT IS BEING PROPOSEDFIFA wants to create FIFA Forward Enterprise (FFE) — a separate subsidiary that would bundle together all of FIFA's money-making activities (broadcast rights, sponsorship, ticketing, licensing, and event delivery) into one commercially-focused company.KEY NUMBERS FIFA is valuing the new commercial venture at around $20 billion based on JPMorgan's estimate.FIFA would sell a minority stake (up to 20 per cent) to outside investors while keeping majority
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