EU to get power to enforce rules on AI starting today

The EU from today would have the power to enforce landmark artificial intelligence (AI) rules and hit any companies breaking the law with fines.The EU has the world’s most comprehensive digital rulebook covering social media, online retailers and search engines, with plans for more rules this year.In 2024, the EU adopted a sweeping AI law known as the “AI Act,” but its rules have been introduced in stages. EU flags flutter outside the European Commission’s headquarters in Brussels on July 16 last year. Photo: Reuters The EU’s law takes a risk-based approach to the technology.The higher the risk to Europeans’ rights or health, for example, the greater the obligations of firms to protect people from harm. It also bans AI used for predictive policing, emotion recognition systems in workplaces