Copies of designer perfumes 'always £30 despite cost of original'

An expert said it didn't matter how much the original was06:33, 31 Jul 2026Luxury perfume lovers could save hundreds of pounds by opting for ‘dupes’ instead of designer bottles, which cost a fraction of the price — in one case, £29 for the dupe compared to £310 for the original. And new analysis suggests there's an unexpected reason why.‌Research by UK fragrance research site ScentVerdict found that while 10 of Britain’s most popular fragrances cost anywhere between £89 and £310, their dupes almost all sell for around £30, regardless of how expensive the original perfume is. The biggest example is Creed Aventus, one of the UK's most sought-after men's fragrances.‌A 100ml bottle retails for £310, yet the median price of a comparable dupe is just £29 – more than 10 times cheaper. At the othe