El País
Europe · 1 hrs ago
✦ 72← Left
Cereals just ‘for real men’? Food becomes the new battleground of the manosphere
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Quality 72/100
Partisan intensity 68/100
ObjectivePartisan
← Left ✓ Fair headline
The article examines how online misogynistic communities are marketing everyday consumer products like cereals and soaps by rebranding them through an exaggerated, polarized vision of masculinity to exploit ideological divisions.
Cereals just ‘for real men’? Food becomes the new battleground of the manosphere
The most misogynistic corner of the internet has found a niche in selling everyday products — soaps, cereals, creams — rebranded through a polarized, toxic vision of masculinity
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