Burger King launches new Whopper rule that picky eaters will love

They’re offering a meal culpa. Burger King is appealing to picky eaters by pledging to remake any Whoppers that are unsatisfactory, and other perks, as part of a new campaign to prioritize customer feedback. In February, the burger chain invited customers to share their honest opinion via Listening Initiative that shared the phone number of Tom Curtis, the President of Burger King US and Canada, according to a recent release. This initiative saw the BK boss’s inbox inundated with thousands of calls and texts, prompting him to put his money where their mouths were. Under the new initiative, customers can have their Whoppers remade if they’re deemed unsatisfactory. Tamara Beckwith/NY Post To further ensure the customer has it their way, Burger King is also rolling out a Whopper Guarantee. Re