BBC News
UK · 2 hrs ago
✦ 85✓ Factual
Beauty Pie LED mask ad banned over misleading anti-wrinkle claim
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AI Analysis
Quality 85/100
Partisan intensity 15/100
ObjectivePartisan
Low partisan intensity — consistent with factual reporting✓ Fair headline
The UK advertising watchdog has banned a Beauty Pie LED mask advertisement for making unsubstantiated claims that the product can reduce wrinkles in four weeks, finding the claim was not clinically proven.
Beauty Pie LED mask ad banned over misleading anti-wrinkle claim
The mask is not "clinically proven to reduce wrinkles in four weeks", the advertising watchdog finds.
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