Barbados Campaign Reveals Untapped US Diaspora Travel Demand

Travel Key Facts —Campaign reach. The “Win a Trip to Barbados” promo generated over 14,000 impressions and 22,500 participant actions. —US dominance. Roughly 69% of the 1,800 unique users engaged were located in the United States. —Record arrivals. Barbados welcomed a record 729,310 long-stay visitors in 2025, a 3.3% increase on the previous year. —Regional…