Andy Burnham confirms 'first' plan to help households with cost of living

NewsMidlands NewsAndy BurnhamThe crackdown will be the "first"06:02, 10 Aug 2026Andy Burnham has vowed to ban fake discounts now he is Labour Party Prime Minister, as he tries to help households with the cost of living. The crackdown will be the "first", the Guardian reports in a range of “everyday fixes” to be implemented in the coming months.‌“We won’t be able to solve every frustration overnight,” Makerfield MP Mr Burnham said. “But where the government can save people money, remove an unnecessary obstacle or simply make something work better, we should and we will.”‌Under Mr Burnham, government will ban misleading pricing practices that retailers use to make discounts appear better than they really are. It includes fake “was” prices, invented reductions and misleading recommended retai