Sweden fans wearing cowboy hats at a game in Dallas. David Buono/Icon Sportswire via Getty Images The World Cup is helping the US get better PR. While the tournament has seen some controversies, many fans are enjoying their time in the US. Ranch dressing, Walmart, and Buc-ee's have attracted tourists in town for the soccer. The US can no longer win this year's World Cup, but the country, and its brands, are still winning new fans. Millions of soccer fans have traveled to watch the biggest even