South China Morning Post
AsiaPac · 42 mins ago
✦ 78✓ Factual
Alibaba Group signs 6-year AI deal with Uefa, will bring 360 replay tech to major events
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Alibaba Group has signed a six-year exclusive deal with UEFA to deploy its 360-degree replay technology at major European football tournaments, joining other sports organisations already using the company's Qwen AI model.
Alibaba Group signs 6-year AI deal with Uefa, will bring 360 replay tech to major events
Alibaba Group and Uefa are bringing the Chinese giant’s 360-degree replay technology to football, after signing an exclusive six-year deal covering several major tournaments in Europe.
The partnership, which has been widely reported in state media, will see the sport’s regional governing body join the International Olympic Committee and NBA China, among others, in working with Qwen, Alibaba’s artificial intelligence model.
With European football accelerating its digital transformation and fan...
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